3 Top Tips to Gain Facebook Fans on Your Author Page

3 Top Tips to Gain Facebook Fans on your Author Page

As a modern day writer, I aspire to hone my craft and make the words sing on the page  as much as the greats did, people like Hemingway, Dickens, and the Brontë Sisters.

Okay, that’s a bit of a haughty statement.

Let me just say I work hard at writing better.

But in 2013, writers have the added stress of social media. We write, yes. But we also build, and gather, and hunt. We structure writing platforms. We gather tribes of readers. We hunt for excellent literary agents, and publishing houses that will not only get our work in print, but shine a light on it for the world to see.

It can be exhausting, this business of modern day writing. So I am throwing out three of my best tips about Facebook. My author fan page has proved to be a great tool to interact with potential readers.

Here are three of my top tips to gain Facebook fans on your author page.

1) Make sure your personal page connects to your fan page on the header to allow for cross promotion. Especially now that Facebook wants fan pages to utilize paid promotion, it is vital that your personal page easily and prominently connects friends with your fan page.

If you aren’t sure how to do this, here’s a step by step tutorial from Amy Lynn Andrews from Blogging With Amy.   

Likewise, on your fan page, ensure that your author website appears in the “about” section at the top.

2) Provide pictures with text through sites like PicMonkey. When I promote a blog post on my fan page with an uploaded photo, I get more likes and shares. Make sure your website is noted in the corner of the picture. Here are a couple examples:

Check out this post if you’d like a simple tutorial to walk you through PicMonkey. You can use the site for free, or pay a small monthly fee for more options.

3) Know Facebook protocol. For example, it is against the rules to advertise on your cover photo (like a website address). So if you have a header with your website, change it, before Facebook shuts down your page. Also, it is considered bad manners on Facebook to post a blog or an article more than once on your page, whereas on Twitter, you can post three to five times a day. Want to find out more? Read this post from Author Media.

Do you have Facebook tips you’d like to share with us? How do you think Earnest Hemingway would do with social media? Yeah, me too. Happy Facebooking!