The 15-Minute Writer: Book Marketing in Life’s Margins

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Photo by Bench Accounting via Unsplash.com.

We writers wear many hats these days. In addition to writing proposals, queries, and manuscripts, we’re expected to market and promote our books through social media, speaking, radio/television interviews, and book-related events. Whew! What’s a busy author to do?

First, don’t get too overwhelmed. No one can do everything, so take that expectation off your shoulders. Take deep breaths. Now…don’t you feel better? Let’s do our part, and leave the rest in the hands of the Author of our life stories.

Second, after you write it but before your book releases, experiment with different marketing ideas to find out what you enjoy and are good at naturally—Facebook parties? Speaking engagements? Library visits?—and concentrate on those things. The fun you experience will come through, and you’ll sell more books (and even if you don’t, you’ll have more joy. And who doesn’t want that?).

Third, pray for wisdom, discipline, and creativity. After all, God gave us the idea and the opportunity to write a book, and He cares about the people who will read the message we’re sharing.

Finally, clear a few minutes in your schedule and write “marketing” on your calendar in a small window of time. This way, you’ll do a little bit every day. (It’s like the old question, How do you eat an elephant? One bite at a time!)

To help you get started, here are a few book marketing tasks that take 15 or 20 minutes, tops (just make sure each is related in some way—via a hashtag, link, or text—to the volume you’re promoting):

  • Write a short blog post
  • Draft a newsletter for your email list
  • Brainstorm a free resource to offer your list
  • Update a social media profile to reflect your new release details
  • Write a Facebook status or Twitter update
  • Take an Instagram picture and upload it
  • Read a blog post on another author’s site and comment on it (thanks to Michele Niefert for this idea)

    A photo by Alejandro Escamilla. unsplash.com/photos/N7XodRrbzS0
    Picture by Alejandro Escamilla via Unsplash.com.
  • Rate/review a similar book you’ve read on one of the major bookseller’s sites
  • Ask friends on Facebook or Twitter to review your book for you
  • Share another author’s book, which is related in some way to yours, on a social media platform
  • Update your website or blog in some way
  • Draft a query letter to a magazine on a subject related to your book
  • Ask other bloggers to review your book (Elizabeth Evans shared this tip with me)
  • Create an image on Canva or PicMonkey with a reviewer’s blurb on it and Tweet it (a terrific idea from journalist and author Simran Sethi)
  • Write a thank-you note to a book reviewer, librarian or bookseller
  • Follow-up with a meeting planner or editor you pitched but haven’t heard back from
  • Set up an Eventbrite page for a future workshop or seminar you’ll lead on the book topic
  • Read a book marketing article on line or in The Writer, Poets and Writers or Writer’s Digest

Now it’s your turn: share in the comments. What are your favorite—or most effective—quick marketing tasks?

The 15-Minute Writer: Tips for Creatives Who Parent

 

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Photo source: https://unsplash.com/giuvicente

I began writing before God blessed me with children, and in the last eighteen years, I’ve birthed two boys and eight books. Being an author has been a grand adventure. It’s also kept me sane.

Seriously.

After having my oldest, who was a very high-needs baby, I suffered severe depression and stopped writing. One day, my counselor asked me, “Why aren’t you doing something that makes you light up whenever you talk about it?” Her question helped me realize God had called me to writing not only as a ministry to others, but also for my own growth and happiness.

Combining parenthood with a creative passion can be challenging, but I believe it’s worth the effort. If you’re a parent who longs to create, here are a few tips from the trenches:

Make the most of your kids’ sleep times.  When Jordan and Jackson were small, I used nap times to write instead of clean. Hiring a once-a-month housekeeper was well worth the expense…even when I didn’t get paid for writing. If you work full-time, dedicate a few moments after bedtime (or before your children wake up) to your art. A Netflix binge won’t feel as good as creating something–I promise.

Apply your creativity to time management. Once my sons were old enough, I enrolled them in Mother’s Day Out (two days a week) and dedicated those twelve hours a week to my art. On days we were together, I did household chores and errands with them in tow. I’ve also written by hiring a temporary sitter or working when my husband was at home. When my husband and I both worked full-time, we made one Saturday a month “guy time.” The boys enjoyed days with Dad while I worked on upcoming deadlines.

Work away from home. If you can swing it, try to write at a coffee shop or restaurant with free wifi. Another helpful habit is to participate, at least once a year, in a writing conference or retreat. For me, the expense of travel has paid off in contacts, clarity, and opportunities. (It also helps my family realize all that I do, and they appreciate me more when I get back. Talk about a win-win!)

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Photo source: https://unsplash.com/impatrickt

Say “no” to distractions. Every artist who makes time for their passion has to say “no” to social events, book club meetings, and various distractions (such as Facebook posts about organizing closets). On the days I set aside to write–first proposals and queries, now articles and books–I worked. Even if I set self-imposed deadlines, I tried (and still try) to meet them if at all possible. Take yourself seriously, or no one else will.

Be patient with yourself and your goals. I found this very difficult at first, because I began writing before my kids were born, and I’m a very goal-oriented person. However, I found contentment when I surrendered my dreams and accepted that the kids needed me now, while the writing could often wait. Try to picture your artistic pursuits as a marathon, rather than a sprint.

Pay it forward. God gave me a supportive spouse who’s also creative, so he understands my calling. I don’t take that for granted, and I try to let him have space to pursue his own passions. I also have a heart full of gratitude for the precious relatives, friends, and colleagues who’ve encouraged me along the way.

Today, I hope I’ve given you a bit of that same encouragement.

Your turn: if you’ve combined parenthood with a passion, share your tips in the comments. (Hurry, before the kids wake up!)

Dreaming Isn’t Only For the Young (Why Age is Just a Number)

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What are your dreams? Have you given them up because you think you’re too old to accomplish anything of worth?

Well, here’s a little reality check for you:

  • Sarah Bernhardt was 78 when she acted in her last stage performance
  • Sophocles was 89 when he wrote Oedipus at Colonus, one of his dramatic masterpieces.
  • On the day of his death, at the age of 78, Galileo was said to be planning a new kind of clock that would tell time—in minutes and seconds, not just hours—using a pendulum swing instead of movement of water or sand.
  • Robert Frost was 88 when his last volume of poems, In the Clearing, was published.
  • Winston Churchill was 79 when he received the Nobel Prize for Literature.
  • Igor Stravinski was 84 when he completed his last work, “Requiem Canticles.”
  • Charles DeGaulle was 75 when he was reelected president of France.
  • Pablo Picasso produced 347 engravings in his 87th year.

And last, but certainly not least:

  • Grandma Moses received her last commission as an artist when she was 99.

Obviously, age was just a number to such high-achieving artists and world-changers.

Closeup of message stones on white background.
Closeup of message stones on white background.

And don’t forget one of the superstars of the 2008 Summer Olympics, Dara Torres, who was the oldest female swimmer in the history of the Olympic Games (at the relatively young age of forty-one). She came away from the games with three silver medals. Not bad for a gal who was called “Grandma” by all the young swimmers in Beijing!

Torres, whose memoirs are appropriately titled Age Is Just a Number, won the first of her twelve Olympic medals in 1984, a year before Michael Phelps was even born! She broke her first of three world records in 1982, at fourteen, and has retired from swimming and has come back three times, She’s also the first American swimmer to compete in five Olympics (despite sitting out 1996 and 2004).

Torres is a role model for staying fit, aging gracefully, and pursuing your dreams. Dara’s dream of an Olympic comeback first hit her when she was months into her first, hard-won pregnancy. She returned to serious training while nursing her infant daughter and contending with her beloved father’s long battle with cancer.

Talk about an inspiration!

So what’s stopping you? Has Satan lied to you and told you that you’ll never amount to anything, because you’re “over the hill?” Do you feel worthless because you haven’t pursued something God has laid on your heart? Do you think it’s too late?

It’s not, my friend! God gives us dreams for every stage of our lives, and His grace continually makes all things new. So tell the devil to back off! Claim the truth that God is for you, and that He is the author of dreams.

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Note: This post is an excerpt from Dena’s book about aging gracefully (and with a sense of humor), Let the Crow’s Feet and Laugh Lines Come (Barbour). Used by permission of Barbour Books. 

3 Ways to Build Your Writing Career

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As a pre-teen with literary dreams, I was blessed to have a newspaper editor for an uncle. During a visit to his house, he introduced me to a Writer’s Market and demonstrated how to submit poems and short stories to magazines. That nudge helped me sail my ship. After a few dozen submissions, I received my first byline. I still have the $8 check. 🙂

I’m thankful for my uncle’s mentoring, and I try to help other writers get started and stay motivated. As a result, I’m often asked by excited beginners, “how do I get published?” That’s a good question. But it may be the wrong question. I believe a person who’s serious about writing should instead ask, “How do I build a career?”

As I’ve pondered what that process entails, I’ve uncovered three important steps to building a career as a professional writer. They comprise the chart for navigating the murky waters of publishing.

First–Build Confidence

Confidence is the anchor of a writer’s craft. Repeat after me: “I am a writer.” Now say it again. Then repeat this exercise until you believe what you’re saying.

Another way to build confidence is to join a writer’s group, either locally or online.file0001814083365

Your belief in yourself will also improve as you learn about the ocean that is publishing. Like a fisherman trolling unchartered waters, be adventurous—by attending conferences and by subscribing to unfamiliar online and print newsletters and magazines.

There are two reasons to navigate new territory often: first, markets rapidly change, and second, editors and agents repeatedly change positions. The writer with the advantage is the one who stays abreast of people, publications, and trends.

Case in point: recently, a magazine accepted an article of mine (which they had previously rejected) because I re-submitted it when a new editor came on board. I found out about the opportunity through the “market news” section of a writer’s newsletter.

Second–Build Credits

How do you get those all-important first credits? Author Sarah Stockton, says she took two approaches to building her clip file: “First, I targeted online publications that didn’t pay. These are often easier to break into. Secondly, I queried places where I felt I had something to contribute that I felt passionate about, with an idea directly related to their content and an angle that I hadn’t seen from them before.”

Sand your boat often, by reworking old material. Also, don’t forget to revise your new bread several times before casting it on the waters.

Reprints are another way to beef up your resume. After you have a few excellent articles, try selling them over and over again. Each time, you’ll receive a new credit, as well as payment (whether it be in money or in publicity) for old work.

Third—Build Your Craft

Developing your craft takes perseverance, patience and prayer. Picture Noah, slowly putting the ark together under blue skies.Then feel God smiling on you as you obey Him, even when the rest of the world points and laughs.

Other ways to build your craft: attending a writer’s conference every year, entering contests, listening/reading books on areas in which you’re weak, and completing writing courses, whether in person or online.

Now grab that hammer and a few nails and start building your craft. I’ll see you in the water!

Do You Think I’m Insecure?

OLYMPUS DIGITAL CAMERAI usually feel pretty good about myself when I wake up—for the five minutes I refrain from looking in the mirror. That’s when the voices start: “Your thighs have more dimples than a Shirley Temple look-alike convention!” they say, or “What kind of eighties-wannabe haircut is that?”

Then I take my older son to school and notice the work-outside-the-home moms, all coiffed and stylish. The voices deride my writer’s wardrobe of jeans and T-shirts. Later, my fingers poised at the keyboard while my trusty cup of java grows cold beside me, I hear the little demons again: “That paragraph stinks. How are you ever going to keep getting published if you write stuff like that?”

When I pass through the living room and kitchen to go to the bathroom, the hisses continue: “The kitchen counter is filthy. And when was the last time you dusted?” By the time I grab a mid-morning snack, I’m already defeated, and it’s only 9:30 a.m.

Sigh.

I don’t know who said it, but I believe it’s true: Insecurity is the devil’s playground. Or maybe battleground is a better word. His weapons attack from every side and inevitably leave a wound.

file3991282945508Those of us who struggle with perfectionism find it especially difficult to remember that we are wholly loved by our infallible Heavenly Father. It’s a constant war to not let the “How do I measure up as a parent/writer/Christian?” questions run away with my emotions—and my peace.

Maybe you can relate. If my hunch is right, a lack of security is epidemic. And let’s face it: We have plenty to be concerned about. There are our figures, finances, future, and families—just to name a few.

Recently, while at the grocery checkout line, I noticed the headline on a women’s magazine: “Eat right, get fit, get organized, and relax.” Who are they kidding? I barely have time to take a decent shower each day, let alone have a perfect body or a spotless house. And relax while trying to keep it all together? Ha!

So I’ve decided to go on the offensive in this war on my thoughts and emotions. First, I’m going to stop letting the world’s standards rule my mind. With God’s help, I will tune into His Word and turn off the chatter from social media, print media, and television. I will bathe myself in His approval and love, knowing that while pursuing good health is wise, Jesus cares more about the size of my heart than the size of my jeans (can I get an AMEN?).

Second, I’m going to remind myself regularly that the career I have is God-given, and He controls the future. I don’t need to compulsively check my Amazon stats or fret about future book contracts. Instead, I must focus on fine-tuning my craft and being a good steward of the gift of words with which God has entrusted me.

Similarly, I can rest assured that God knows I am doing the best I can as a mother to two strong-willed, energetic boys. He’s the only perfect parent, and I can turn to Him in my frustrations and foibles. I can lean on Him and learn from Him, trusting that He will fill in the gaps my husband and I will ultimately leave.

The bottom line is this: when I focus on His kingdom, He takes care of the rest. 

Bit by bit, the whispers of doubt and defeat fade. Peace overtakes insecurity, and I can concentrate on living moment-by-moment in His grace. Microsoft Word - Grace_Race-v2.docx

You know what else? I’m betting that since Jesus was a carpenter, He doesn’t mind a little dust.

(This post was adapted from “Grace for the Race: Meditations for Busy Moms,” published by Patheos Press.)

Note to My Younger Self, On Writing

file6681269982727Dear Dena,

Congrats! I know you’ve written two entire book manuscripts and had some poems published. That’s a big accomplishment, especially for a teenager.

It is a tough one, though, this craft you’ve chosen (or, more accurately, the craft that chose you). I want to give you some advice, since at age 44, I’m a little lot older and—hopefully— wiser than you are.

First, drop the attitude. You are not God’s gift to writing. When your mom suggested that you put your current age on the book manuscripts you were submitting to publishers, you said, “No. I want to be known for the quality of my work, not get attention because of my age.” Sheesh.

Girl, you are taking yourself WAY too seriously. After all, you’re not building the Sistene Chapel. Currently, you write teen romance novels. Just look at the titles of your two books: “Someday, Somewhere” and “Magical Daydreams.” Need I say more?

Yes, you have some talent. But you need to be open to all sorts of editing/coaching if you’re serious about becoming a professional writer. Being humble and teachable will take you further than talent alone.

Second, continue submitting to magazines. Many of them have a much bigger circulation than you realize. Today’s popular magazines, which are mostly read on a crazy/wonderful thing called the Internet, have tens of millions of readers from all over the world! Guideposts, which your parents receive, has hundreds of thousands of faithful subscribers. While you dream of writing books, and that’s a worthy goal, your most powerful legacy might happen when a reader picks up a magazine and finds hope at just the right moment.

Third, keep journaling. The diaries you’re keeping will provide endless sources of ideas in the future. (They’ll also provide your future husband with hours of enjoyment at your expense, but that’s beside the point.) Write honestly about your heartaches and joys. Journal about what you eat and drink, and try to capture in words specific sounds, smells, and tastes. Jot down story ideas, snippets of dialogue, and funny character names. Never forget that everything, even especially the lessons learned in life’s darkest moments, is material.

Fourth, find a community of like-minded artists. The drive to write is both a gift and a burden. At times, your path will be strewn with obstacles, rejections, and discouragement. You’ll need people who “get” you. And over the years, in many different ways, God will bring creative soulmates into your life.Being-wellknown-here

Trust me on this: treasure and maintain those friendships. After more than two decades as a writer, I’ve had six books and hundreds of articles published. Some of the journey has been joyful; other parts have been excruciatingly difficult. But by far, the best part has been the relationships I’ve built with my fellow writers. They have enriched my life far more than any acceptance, contract, or award.

Above all else, keep listening to God’s voice. Never let other people’s voices (especially those of your critics) drown out His approval and love. He gave you the talent and desire to write, and He will be faithful to give you opportunities to hone and use your gift. As Randy Alcorn says, “Being well-known here doesn’t matter. Hearing God say ‘Well done’ does! To be known by God–it doesn’t get any better than that!”

Much love,

Me

5 Things the Theater Taught Me About Writing

OLYMPUS DIGITAL CAMERAThe smell of popcorn takes me back…backstage, that is. From 1998 to 2007, my husband and I, along with several other talented individuals, performed thousands of shows to enthusiastic crowds in two small-town Texas theaters. The experience taught me enduring lessons about creativity, professionalism, and making a living through the arts. These tenets apply to your writing life and other creative endeavors, as well. Here are five things the theater taught me about writing, in no particular order:

1. Word of mouth is the best publicity

Our audiences, though small, were passionate. We provided quality entertainment and our most ardent supporters talked about us…a lot. They brought groups, gave their friends tickets, and sometimes drove hours to see us. Though we bought print ads, paid a few publicists, and had a large email newsletter, the theater’s best advertisement was—without a doubt—word of mouth. 

It’s the same with promoting your writing. Today’s readers are consumers, just as our season ticket holders were. They long for quality and consistency. They’re busy, and they need a reason to keep reading past the first few lines. And when they are delighted by what they’ve read? They’re the most loyal, vocal folks around. Because we live in an instant-communication society, bad word-of-mouth spreads fast. Make sure your writing product is stellar, and great publicity will follow.

2. Give the audience what they want

One of the owners of the first theater in which I performed often said, “Give ‘em hamburgers!” He meant that we shouldn’t mess with success. If tickets sold quickly for a 1950s music revue, we wrote another similar show. Of course, we also experimented and pushed boundaries (otherwise, all of us would have grown bored). However, we changed our product in small increments. We also created special experiences—behind-the-scenes tours, holiday packages, giveaways—for avid supporters. Cast members even called our VIPs (those folks who came to the theater over and over) on their birthdays and anniversaries, which the VIPs greatly appreciated.

In your writing, think about creating a memorable experience for the reader. How can you provide extra value (giveaways, incentives, free resources) in a professional, winsome file3691295046962manner? In what ways could you creatively and tangibly thank those who willingly support you and talk about your books?

3. Leave your ego at home

Most of the performers I worked with over the years have been gracious, humble, and diligent. A few, however, turned me off with their arrogance, over-the-top demands, or lack of discretion. The most successful artists, long term, are those who go out of their way to thank people and who treat the sound technician as well as the venue’s owner. Those are the performers who are offered more opportunities.

Ask yourself: am I approachable, warm, and thankful for the opportunities life has given me? Or I am on a mission to impress everyone I meet, in order to “build my brand”?

4. There are no small parts, only small actors

So said Constantin Stanislavski. When you perform a small role with professionalism and excellence, the people in charge notice–and they’ll eventually give you more responsibility.

The same goes for becoming a better writer. If an editor asks for a 400-word piece, I’ve learned to take it seriously and do my best work. In this age of instant access, anyone can read your work at any time, from anywhere. Who knows what small beginnings might lead to larger opportunities?

And, finally, in related wisdom…

5. Know when to stop

On stage and in writing, creatives need to develop an important skill: how to bring a something to a close. In the theater, we say that last line, spin on our heels, and exit, stage left. In writing, we find the right moment, the right phrase, the right word, and that’s it. The end.

This post is a reprint from Tweetspeak Poetry.

The Hard, Beautiful Work of Surrender

In-Gods-economy-ourThe angel of the Lord found Hagar by a well of water in the desert on the way to Shur. He said, ‘Hagar, you who serve Sarai, where have you come from and where are you going?’ And she said, ‘I am running away from Sarai, the one I serve.’ Then the angel of the Lord said to her, ‘Return to your boss. Put yourself under her power.’ The angel of the Lord said to her, ‘I will give you so many people in your family through the years that they will be too many to number.’…So Hagar gave this name to the Lord Who spoke to her, ‘You are a God Who sees.'” (Genesis 16:7-10, 13 NLV)

Did you know: Hagar was the very first person–and the only woman–in the scriptures to “name” God? In the desert, she saw Him for who He really was, and called Him “El Roi” (the God who sees me). In the midst of a dry, barren wilderness, her wounded place became a ministry space.

Experiencing Him gave her the strength to go back to Sarah, who had been mistreating her, even though such a task must have frightened Hagar. From her desperate encounter, she received a sense of God’s provision and protection. And God ultimately blessed her obedience, just as He will bless us when we obey.

However, it’s not easy to trust God when He’s leading us to do something more difficult than we could ever imagine. In order to change our character and heighten our dependence on Him, He may ask us to surrender our long-cherished dreams, ideas, or habits.

Why? Well, God knows when our plans, goals, and rituals have turned into idols. He sees us relying on other things and people for comfort and relief, and He wants to guide us to a place of freedom instead of bondage. So He whispers to us: Trust me. Open your palm and release what you’re grasping tightly. I promise that I will hold onto you, if you will just give me everything.

What difficult thing is God asking you to do:
• Believe Him for the impossible?
• Forgive someone who abused you?
• Turn over your children’s future to Him?
• Persist in your calling, when you see no fruit?

I urge you to trust Him…no matter what. In God’s economy, your wounded place can become a ministry space. You may not understand why He’s asking you to obey, and you may be unsure how long you’ll have to stay in a difficult situation. But whatever you go through, He promises to sustain you. He will never leave you to fend for yourself.

Perhaps your obedience is for someone else’s benefit. He may want to teach your children, friends, co-workers, or spouse about His character.

Unfortunately, if we don’t surrender the first time God asks us to, He changes tactics…using other people, circumstances, and even pain to get our attention. Does that sound harsh? It’s all for our good. Our Maker, who knows the future and created us to find our ultimate fulfillment in His arms, longs to save us from ourselves. He knows that because of our limited view and human frailties, our desires—if left unchecked–will lead us to destruction.

II Corinthians 3:18 says, “And we all, who with unveiled faces reflect the Lord’s glory, are being transformed into his image with ever-increasing glory, which comes from the Lord, who is the Spirit.”

This transformation takes place not by our own efforts, but by the Holy Spirit’s work in our lives. As we die to our plans, God changes us to be more like Jesus.

And that, my friends, is a beautiful thing.

Post adapted from Wounded Women of the Bible: Finding Hope When Life Hurts by Dena Dyer and Tina Samples (Kregel, 2013). 

5 Ways to Drive an Editor Crazy

13761150586648bAs an aspiring writer, I thought editors had horns on their head and pitchforks perched beside their desks. After all, they sent me form “no thanks” letters after I’d slaved over an obviously brilliant manuscript. They ignored my letters and phone calls, and seemed to take joy in waiting months before replying to my oh-so-urgent emails.

Now, as both a seasoned writer and an editor for a large faith-based website, I’ve learned that editors are people, too. We love finding new voices to publish, and we try to be gentle when doling out rejections. Sure, we have our quirks, and we make mistakes. But mostly, we’re word-loving, gentle souls who find joy in a well-placed modifier.

When provoked, however, we can lose our literary minds. Several habits don’t just rub us the wrong way—they make us want to run down the street while still in our bathrobes, shouting Weird Al’s “White and Nerdy” until we puke.

Here’s how you can speed that process along:

1) Treat Guidelines as Optional.

      Don’t bother reading writing guidelines; don’t even visit websites or read back issues of magazines. Send a totally inappropriate submission. In your cover letter, tell the editor that while you’ve never taken the time to familiarize yourself with their publication, you’re sure that your work is perfect for them. file3781288474089

       2) Respond viciously to rejection letters.

      When you receive a letter stating that “your submission doesn’t meet our current needs,” fire off a hateful email, chastising the editor for his lack of taste. Even better: use bad language and post your vitriolic thoughts all over social media. (This habit works well if you never want to see your work in print. Those bridges are so pretty when they burn!)

      3) Never turn in an assignment by the deadline.

Deadlines aren’t set in stone; therefore, ask for repeated extensions, paying no attention to the panicked tone of your editor’s responses. Don’t worry that you are one of several dozen moving parts in the publishing of a website, magazine or compilation book. Take all the time you want—the world does, in fact, revolve around you.

       4) Take up all your editor’s time.

Ask repeated questions about the contract or terms of your publishing agreement. Don’t get an agent or other professionals to weigh in on your questions. Don’t network with other writers so that you can learn from their experiences. Pester the editor with texts (preferably to her personal cell phone, if you can dig up the number) about when your piece will be printed, how many readers you’ll get, etc.

And finally:

5) Refuse to accept changes in your manuscript.

Since you have received your talent from God, treat every word as His direct quote. Don’t let an editor make changes to your beautiful masterpiece. Fight over each letter and punctuation mark. Don’t choose your battles. Take offense at questions. Die on every single hill.

Now, if you’ll excuse me, I have a nasty email to delete…and I need to look up the lyrics to a certain parody song.

5 Ways to Add Humor to Your Writing

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Humor is a life-giving stress reliever and ice breaker. I often sprinkle my talks, articles and books with funny word pictures and phrases, because laughter opens a reader/listener’s heart to the serious points I want to make. Thankfully, my home is full of crazy guys (including my husband, who’s the most hilarious person I’ve ever met) and I’m a ditzy, accident-prone bundle of midlife hormones. Thus, I’m never short on material.

It’s true that humor, like writing, is an innate gift, and some people have it in abundance. Others…well, not so much. However, certain aspects of both crafts can be taught. As a follow-up to this popular post, here are a few ways to humorously pump up your prose:

1. Wordplay.

Mae West said, “I used to be Snow White, but I drifted.” Classic!

Cultivate your LOL quotient by reading children’s books, which are full of 1362536802le12smarvelous wordplay. Humor writers and comedians are childlike spirits–playing constantly with sounds, alliteration, and rhyme. Let loose a little, and see what happens.

2. Exaggeration.

Never stop at one when fourteen will do. In humor, less is not more and more is better. Erma Bombeck, one of my all-time favorites, was a master at exaggeration: “I’ve exercised with women so thin that buzzards followed them to their cars.”

Remember George Burns? He often exaggerated about his age: “When I was a boy the Dead Sea was alive.”

3. Surprise.

When my nine-year-old saw that our local drive-in was up for sale, he said, “Mom, I’m sad about that. It’s such an iconic part of our town.” I laughed because I was surprised that he knew the word at all, let alone used it correctly.

Want your reader to laugh? Take a phrase and change the ending to something unexpected, like Jim Carrey did:  “Behind every great man is a woman rolling her eyes.” Stephen Wright makes a living by crafting surprise endings to one-liners: “A lot of people are afraid of heights. Not me, I’m afraid of widths.”

4. Parody.

“Weird” Al Yankovich has been doing parody songs for years. More recently, Christian comedians Tim Hawkins (“Cletus, Take the Reel,” etc.) and Anita Renfroe (“All the Wrinkled Ladies”) have gotten into the act. There’s even a clever parody of the infamous song “Blurred Lines” called “Church Signs.” The writers make fun of Christians’ tendency to preach mini-sermons with little plastic letters.

A word of caution (especially for Christian writers): let’s be careful when poking fun at other people. Sarcasm can be soul-crushing, as can insult humor. Remember the Golden Rule.

5. Learn from the best.

Read funny writers, watch comedy videos on Netflix, take courses in humor writing, or read books about the craft. You can also hire professional humor writers to spice up your work (I did this with the first book proposal I sold, and learned a ton from the experience.)

While you’re learning, though, remember to be yourself and not a copy of someone else. Readers can tell when you’re trying to force a joke, and it will make them uncomfortable. Find a style of humor you like, and try it on for size. Ask for opinions from people you trust–if it doesn’t fit, simply try another.

Most of all, have fun!

How have you used humor in your writing?