I love the turn of the year; it’s one of my favorite times. There’s just something that happens when a fresh hope stirs the air. And, yes, in this season of countless commitments for less of this and more of that, I’ll admit I’ve shared more than a few words with myself about change. Not resolutions per se but rather affirmations, things I choose to think about in a positive manner in the hopes of moving in that direction.
Some of those have to do with folks finding my book. I shared recently how my publishing dream quickly turned to a real-life marketing responsibility after the book was released. My dream morphed into a product—a product that competed with many others for incredibly scarce bookshelf space and reader eyes. And while I was passionate about sharing the hope of God’s truths tucked between my words, I knew well that readers sense motive and I felt {more than} a little funny chasing numbers and progress.
Until my days of interviews and Facebook parties and twitter chats turned to nights of laryngitis and pneumonia and cancelled engagements and disillusionment because I could no longer directly engage my audience.
You see, as newly published authors there’s this window of opportunity to which we respond in launching our books, this newness that either ignites and spreads like wildfire or burns a quick blaze and dies out. And sometimes, in an effort to fan the flame, we new authors nurture this mind-numbing over-fixation to be everywhere at once so we can personally touch each one of our readers.
Will it ever be enough?
I imagine it’s not too far from how the disciples felt that day they walked alongside Jesus by the lake in the country, that day they found themselves responsible for a crowd of hungry mouths yet held only five small loaves of bread and two fish. {Remember the miraculous story in the gospels of Jesus feeding five thousand folks?}
“We have here only five loaves and two fish,” they said.
Will it ever be enough?
“Bring them here to me,” Jesus said.
That’s when we watch the miracle unfold, when we see Jesus take what they had, bless it, and return it to the disciples so that they could do what needed to be done.
I’m learning this the hard way, how God blesses what we bring to him, shares what we offer through him. I will never have enough, never be able to be everywhere I need to be {for countless reasons} but Jesus takes what we’re willing to bring him, blessing and multiplying it.
Walking this marketing journey, sometimes I forget that. After several weeks of an unexpected illness, I’m now back out there sharing the word about my book with my intended audience. As far as those weeks I missed that couldn’t be helped, I’m earnestly praying that God will multiply my loaves and fishes.
Deeper Still: How about you? Do you ever struggle with the need to be in control? What do you do when things don’t go as planned?




















