How to make your publisher happy!

Hurray! You’ve got a publisher for your book! Congratulations! Cross another task off your writing to-do list!

And add another one: Make your publisher happy.

Turning in your manuscript is just the beginning of your relationship with your publisher, and if you hope to make it a long and happy connection, you need to nurture and nourish it, just as you would with any important relationship in your life. Here are a few tips I’ve gleaned from my experience with regional, national, and international publishers:

  1. Give your publisher priority. If she says she needs you to come up with back cover copy, send it to her by the end of the day. If she needs a revision, put everything else on hold to meet her deadline. Your prompt response to her requests makes her job easier, and she will appreciate you as a team player she can count on.
  2. Keep your publisher informed about what you’re doing to market your book in real time. Yes, in your book proposal, you listed marketing tasks you would do, but be sure to let your publisher know as you complete them. Keeping your publisher updated assures him that you are holding up your end of the project (and it reminds you to be accountable for your marketing responsibility). If you add marketing opportunities to your original plan, be sure to share those with your publisher, too, as they occur. The fact that you’re investing more time and effort than you initially proposed will impress your publisher and maybe even encourage him to extend additional marketing support/resources.
  3. Send a thank-you note, flowers, or small gift to express your gratitude for your publisher’s confidence in you. Everyone likes to feel appreciated, even your publisher. (Maybe ESPECIALLY your publisher!)
  4. Ask yourself how you can help your publisher be successful. Of course, you want your book to become an overnight bestseller, which would go a long way towards making your publisher both successful and happy, but chances are slim that’s going to happen. Instead, consider other ways you can contribute to your publisher’s success, like promoting the company’s other authors’ books on your social networks, posting your reviews of those books, and sharing promotion strategies that have worked for you.
  5. Ask your publisher how you can help her meet her goals. Offer to contact bookstores and set up your own signings and events. Many small or regional publishers don’t have the staff to manage marketing projects, so whatever you can do will be appreciated. Offer to share your publisher’s book list with shops you frequent either as a customer or an author and encourage the store buyer to review the list for ‘finds’ of books they might want to add to inventory.
  6. Always include the name of your publisher in any press release or promotional pieces you produce. You’re giving your publisher free publicity they might not otherwise get.

Do you have any tips for making your publisher happy?

Risking Rejection

Why are we afraid to fail? Often because we believe rejection exposes a gap in us. It points to something we don’t want others to see. It confirms what our suspicions tell us.

We aren’t acceptable.

As writers, we risk rejection from many different sources. Projects and people alike can make us feel unacceptable, and throw us into a pit of paralyzing despair. Any one of a myriad of things have the power to make us give up on our writing dreams. If we let it.Definition of Rejection

  • Literary agents can reject us.
  • Booking agents can reject us.
  • Publishers can reject us.
  • Editors can reject us.
  • Endorsers can reject us.
  • Influencers can reject us.
  • Reviewers can reject us.
  • Media can reject us.
  • Readers can reject us.
  • And through Self-deprecation, we can reject ourselves.

So how can you empower yourself to feel acceptable when rejection says you’re not?

Author Jim Stovall
Jim Stovall’s Blindness Didn’t Hold Him Back

Challenge your own viewpoint. Take a 180 approach and look at this specific moment as your personal catalyst for change, improvement, and a call to do better work. Jim Stovall, a blind author and movie maker, knows rejection well.

You’ve GOT to watch the video on his link to see what he says about giving up. Here’s a quote to give you a hint of the amazing story you’ll want to hear. “That big dream would not have been put inside of you if you didn’t have the capacity to achieve it.”

Author John Grisham
John Grisham’s Tenacity Made the Difference

Another powerful example of tenacity in the face of rejection comes from an author most of us recognize. Internationally acclaimed novelist John Grisham. He understands what it feels like to fail in front of professionals, but he chose to learn from his mistakes, and keep on keeping on.

Finally, I would be remiss if I didn’t remind you of the greatest victory that came from the greatest rejection of all. A book that was denounced, fought against, and even after publication, faced efforts to utterly destroy it. But yet, the words inscribed inside changed the world, and made it a better place. The book I refer to is The Bible. Aren’t you glad God didn’t give up.

So the next time you get a rejection letter, phone call, email, or text, remember these three things.

Anita Brooks Walking Bridge Photo
Is Success Waiting Around Your Corner?

1. The capacity to make your big dream reality is already inside of you.

2. Rejection prepares us for great things in the future, and reminds us to stay humble when we arrive there.

3.  Just because a few people fight against your efforts doesn’t mean you won’t come out victorious.

Maintain a teachable attitude, then act with integrity, humility, and tenacity. This is your big dream. Take courage, and don’t let anyone convince you it’s unacceptable. Risking rejection can turn that big dream of yours into something real. But only if you don’t give up too soon.

Mentored by The Best Selling Author

Best Selling Author - Anita Brooks

I had no idea what I was doing.

I went to my first writers conference with zero expectations. I simply wanted to explore this crazy dream God had planted in my heart.

At my allotted appointments, I sat across from editors, agents, and publishers and said the same thing, “I don’t have anything to pitch. I just came to learn. Can you tell me what you think I should know?”

Every person demonstrated gentle patience and gave me a huge boost of encouragement. One discussion, spurred by a workplace pet peeve, kept me awake most of the night jotting down notes.

On the last day of the conference, I knew my life would never be the same. And I was right.

I flew home feeling overwhelmed. My mind swirled with a mix of anxiety and anticipation. A professional thinks I have potential. A professional believes my differences are a good thing. A professional requested a book proposal. I don’t know how to write a book proposal.

I was a long way from being ready to submit anything, and I knew it.

When I arrived back at normal life, I needed help. But where do you turn when you live in a tiny town in the Midwest? What kind of education can you get when there’s no college close? How do doors open when you have no degree or credentials in writing?

You ask the Best Selling Author of all time for help.

Wanting to do nothing less than excellent work, I got on my knees and asked God to personally mentor me. I figured since His book, the Bible, had sold more copies than any other book throughout history, I should try to learn from Him.

My schooling took months, even into years. I turned the television off and got to work. I spent hours soaking up assigned books on the craft of writing. I practiced with devotions, articles, and blogs. I listened to the professionals He sent to help me develop better habits. Then I re-wrote my devotions, articles, and blogs. Sometimes it took many copies to get the words and punctuation just right.

I graduated to the study and practice of book proposal writing. I wrote at least three dozen drafts while my Mentor patiently encouraged me to keep trying. All the while, prayer and a listening ear helped me maintain a teachable heart.

Only three years later, I signed with WordServe. Recently, I signed a book contract for the original non-fiction idea I’d had at the conference. This may seem like a long time, but in publishing years, it’s pretty fast.

Today, I still need my Mentor. He’s guiding my mind and hands as I finish my book for publication. Because of Him, I hope to write many more.

If you’re an aspiring or experienced author, I encourage you to call my Mentor. He’s available 24/7/365. His name is God, and he turns good concepts into strong books. There’s no better Muse than the one who created your mind.

Do you have a mentor? Where do you go for guidance and encouragement?

Anita Brooks - Best Selling Author
God’s Story – The Best Selling Book of All Time

Finding a Publisher: 10 Steps to Success Part One

If you are a first time author and looking for a publisher, you need to know several facts about the book publishing business. It’s a big ocean to dive into, and remember: there are sharks. Like any kind of business, and book publishing is a business, there are people who want to make a quick buck out of naive and vulnerable authors, so avoid them at your peril.

Step 1 – Write the book. Publishers are not really interested in ideas. They want to see proof that a would-be author has the skill, the stamina and the discipline to finish the job. Publishers expect that a novel should be about 80,000 to 100,000 words long and, taking an average, that’s about 300 pages.

Step 2 – Before you send your MS to a publisher, have the courage to show your creation to someone who will give you an honest assessment of your writing. Don’t ask your spouse or best friend because they are not the best people to give you an honest report. Your local librarian might be a good place to start. It’s a harsh truth, but unfortunately the writing world is overcrowded with writers who have great expectations of themselves but have little talent.

Step 3 – Okay, you have written a book, and your honest critics say it is brilliant and should be published, well done! Now is the time to do some hard work trawling through the books, internet sites and writers groups who can aid you in your search and provide professional help and good advice.

In the UK there is a very useful publication called The Writer’s Handbook, and it is up-dated every year. The editor Barry Turner has done much of the leg work for you, and his handbook really is a useful and complete guide to agents, publishers, editors and copywriters.

I am sure there must be a similar publication in the USA, so go out and get your own copy. I know it seems daft, but you need to know your own book, what genre it is and even what sub-genre it falls into. Next get a highlighter pen and work your way through the handbook and mark out those publishers who publish novels similar to your own. Be meticulous in this exercise, for it will save you time in the long run. It’s a total waste of time sending your romance story to a publisher who only publishes science fiction. Read the small print carefully.

Step 4 – Having got your list of prospective publishers then check out the minutiae of the submission guidelines. Many publishers will not accept unsolicited MS. So do not waste your time, money and effort sending your MS along to one of these companies. When they say they don’t accept unsolicited MS, they mean it, and they probably have their own arcane reasons for this rule. 

Step 5 – There are many publishers who do accept ‘unsolicited’ MS especially from new authors, in the hope they are going to sign-up the ace in the pack and that might just be you.

Your publishers list may be getting shorter by now, but this is good because you are refining your search, and with every step you are closer to finding the right publisher for you.

What are some steps that you took to find the best publisher for you (if you have one)? What are steps that you need to take to find a good publisher for you and your book (if you don’t have one)?

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